| Metric | Before Website | After Website |
|---|---|---|
| Brand image | Basic and unclear | High-end, professional, and structured |
| Lead generation | Low submission rate | Improved CTA placement and form fills |
| Trust and authority | Limited credentials shown | Warranty, insurance, and licenses clearly displayed |
| Project showcasing | Minimal visuals | Real job photos and service-specific galleries |
| User experience | Cluttered layout | Smooth flow, scannable content, mobile-optimized |
| Metric | Before Website | After Website |
|---|---|---|
| Design style | Plain and generic | Modern, nature-inspired and premium |
| Lead flow | Low quote inquiries | Increased quote submissions with better CTA placement |
| Commercial appeal | Looked more residential-only | Now includes commercial grounds care and hardscaping |
| Trust signals | Minimal | Google reviews, insurance badges, team photo |
| Project showcasing | No before/after proof | Live portfolio with context and visuals |
| Metric | Before Website | After Website |
|---|---|---|
| Design quality | Outdated and basic | Modern, mobile-optimized |
| Quote submissions | Low and inconsistent | Higher and more consistent with clear CTA |
| Service clarity | Hard to understand | Each service clearly explained |
| Mobile experience | Not user-friendly | Fully responsive on all devices |
| Trust factors | Minimal trust signals | Insurance, team intro, customer count |
| Metric | Before Website | After Website |
|---|---|---|
| Site design | Outdated and basic | Modern, clean, mobile-friendly |
| Lead generation | Low contact form submissions | Higher form fills and inquiries |
| Trust signals | Minimal trust content | Client reviews, CEO intro, insurance proof |
| Navigation | Confusing, poor flow | Clear service layout and CTA flow |
| SEO positioning | Not ranking for main services | Indexed and optimized for local search |